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Ferrari electric 4×4 confirmed

The next generation Ferrari 612 will be offered with an electric 4x4 option. Six months ago we reported that Ferrari were working on a four wheel drive system utilising electric motors to drive the front wheels. But Ferrari’s raison d’etre isn’t really about economy – although even they have to pass a nod to current eco concerns – rather about performance and handling.

Audi develops new A2; plans for U.S. unclear

Audi is developing a reincarnation of the A2 small car that will slot between the A3 and the A1 minicar introduced in Geneva last week. "There's clearly room for another product and another concept between the A3 and A1," Audi CEO Rupert Stadler said on the sidelines of the Geneva auto show. Michael Dick, Audi's board member for technology, said in an interview that the company's push to add electric variants will play a role with the next-generation A2 "in the near future." The German media have reported that the A2 is expected by 2014.

GM returns to Super Bowl, new ads upcoming for Camaro, Caddy

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.