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Hyundai: E4U Egg Car & Fluidic Sculpture in Motion
Sun, 14 Apr 2013Hyundai has already made it clear that 2013 will be about ‘Brand Awareness’ rather than releasing a new raft of models and chasing ever increasing sales, so two Hyundai outings in the last week can be put down to their targeted aim of profile raising. In Milan, Hyundai are taking part in the Milan Design Week by showing an innovative light sculpture that has been inspired by Hyundai’s ‘Fluidic Design’ (even though Hyundai have already said that ‘Fluidic Design’ is being replaced by ‘Fluidic Precision’ as they aim to make their designs ‘cleaner) with an installation made up of 12,000 translucent spheres acting collectively on a screen, surrounded by high-power lasers and suspended over a pool of water. The ‘performance’ starts with virtual rain created by the lasers which form three-dimensional shapes, followed by an interactive segment where human interaction creates three-dimensional images by scanning for body warmth so visitors can manipulate what they see by using gestures.
The first SRT Viper is sold, we spot an exotic XTS, and the 2013 SVT Raptor offers more off-road fun, this week's Autoweek in review
Fri, 29 Jun 2012The first SRT Viper crossed the block at Barrett Jackson in Orange County this past week, for a cool $300,000. All the proceeds will go to the Austin Hatcher Foundation, a charity to help families and children affected by pediatric cancer. While the Cadillac XTS hasn't been a stranger on public roads around Michigan, this heavily camouflaged example is a bit of a mystery.
Caterham sells F1 team
Wed, 02 Jul 2014Caterham The Caterham Formula 1 team has been sold to a consortium of Swiss and Middle-Eastern investors following a poor season so far in 2014. Rumours that Caterham would cut its losses have been rife, since team founder Tony Fernandes threatened to quit if things didn't improve this year. The team is currently bottom in the championship and Fernandes hinted of an exit last week, when he tweeted “F1 hasn't worked, but love Caterham Cars.” Graham Macdonald, Caterham Group CEO: “Firstly I want to thank everyone who was involved in the F1 team for all their hard work and dedication since the team’s first days in 2009.