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Chevrolet ups the apps for MyLink infotainment system

Soon owners of new Chevrolet vehicles like the Corvette, Equinox, Impala, Malibu, Volt, and Silverado will be able to download a range of different apps directly to their vehicles through MyLink. This will be made possible by General Motors' deployment of high-speed 4G LTE connectivity through OnStar, which will allow software to be downloaded directly to the car's infotainment system. Owners will be able to select and download apps though the Chevrolet AppShop, which will be accessible through an icon on the MyLink screen.

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?

New Porsche Supercar at Detroit Motor Show – Video Tease

Porsche Detroit Supercar Tease The Detroit Motor Show kicks off today for press – well, today Detroit time, which is a few hours yet – and car makers have been getting their product ready to show. And lots of that product is being sneaked in to keep prying eyes away before the official reveal happens later today or later this week. But Porsche has filmed their promised ‘Something Spectacular’ as it arrives in Detroit to be readied for the eyes of the world to fall upon it.