Audi digs at Mercedes with the help of a pair of Spocks (video)
Wed, 08 May 2013Audi likes nothing more than a bit of ‘celebrity’ kudos, which is why you’ll find endless celebs (and royalty) running round in Audis thanks to ‘enhanced’ lease deals and freebie cars.
But it’s not just individual celebs that Audi loves, they also love a blockbuster film or two, which is why you’ll also see Tony Stark running around in a car with four rings in Iron Man 3 and, although there aren’t many Audis in space (or on the Enterprise), you’ll find Audi pitching in for a bit of PR on the back of the new Star Trek film – Star Trek Into Darkness.
Audi has enlisted the services of Mr Spock in the guise of the original (Leonard Nimoy) and the new (Zachary Quinto) to highlight the benefits of driving an Audi, and getting a dig in at Mercedes in the process.
It’s a battle of challenges between the iconic Spock and the young pretender, with the wily old Spock managing to best the upstart Spock, despite being handicapped with an old Mercedes (a CLS).
It’s not Oscar nominee fodder, but it is worth the watch.
By Cars UK