BASF launches car seat design competition

BASF has launched 'Sit down. Move.', the first global car seat design competition.

The contest asks for designers to submit their ideas for a car concept car seat using BASF materials and will be judged by three renowned industrial and automotive designers: Dave Lyon, former-Executive Director of Interior Design America for GM, industrial designer Konstantin Grcic and former Pininfarina designer Ken Okuyama along with BASF representatives.

The deadline for submissions is 30 January 2013. The three winners will be presented at Car Design News' Car Design Night at the Geneva motor show in March. The winner will receive a €6000 cash prize while the two regional winners will be awarded €3000 each.

Additional information can be found on the competition website. 

By Rufus Thompson