Cadillac ELR

Cadillac has revealed the ELR: a production version of the highly-acclaimed Converj concept revealed at the 2009 NAIAS in Detroit. The new luxury coupe will be equipped with extended-range electric vehicle technology – essentially a T-shaped lithium ion battery powering an electric drive unit mated to a a four-cylinder engine-generator, which propels the car when the battery's energy is low.

"There's no mistaking it for anything but a Cadillac, an aggressive, forward-leaning profile and proportion showcases a uniquely shaped, modern vision of a personal luxury 2+2," said Ed Welburn, GM vice president, Global Design. Welburn also stated that the Converj concept sparked the idea of combining the desirability of a grand touring coupe with electrification.

Cadillac will reveal another new concept car at an exclusive event prior to the annual Pebble Beach Concours d'Elegance tonight, August 18. Cadillac also recently announced it will add two new vehicles to its product lineup in 2012, the XTS large luxury sedan and an all-new luxury compact sedan codenamed ATS.

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