California racetrack serves wine in a can

A NASCAR race may be a prime place for knocking back cold beers, but those looking to class up their racing libations can now reach for a chilled Flasq wine in an aluminum can shaped like a bottle.

Sonoma Valley, Calif.'s, Infineon Raceway, the site of one of NASCAR's road-course races, has entered into a partnership with California-based Flasq, which is domestic wine sold in quick-chilling and 100 percent recyclable bottles.

Starting with this weekend's Ferrari challenge, Flasq will be available at the track throughout the 2011 racing season. Now if only it came in a keg.

By Julie Alvin