Citroën invites design ideas via Facebook

Citroën has launched a Facebook app calling for users to select design features for what it calls a special edition car, the first crowdsourced car in the UK.

Rather than the genuinely design-led competitions we've seen recently from Renault (Twizy) and Citroën's own DS3, ‘You Like It, We Make It', offers six configurations such as exterior and interior color scheme, technology options like Bluetooth and SatNav, alloys, and the number of doors the vehicle has.

The Citroeën C1 Connexion special edition will be kitted out with the most popular ideas and those participating via the app will be in with a chance of winning the car when it goes on sale later in the year.

Find out more details on the Citroën UK Facebook page.

By Rufus Thompson