Daimler’s Car2Go Smart car sharing dropped in the UK
Thu, 29 May 2014I sight you won’t see from tomorrow – a Car2Go Smart on a UK road
Need a car for a quick trip across town and don’t want to use public transport of a taxi? Then a car-sharing club is a good way to go. There are several choices on offer for those wanting a car for a quick trip but only one – Car2Go, run by Daimler and Europcar using Smart ForFours – will allow you to pick up in one place and drop of at your destination. But it isn’t working, at least not in the UK.
Car2Go allowed members to locate an available car with a Smartphone App, pay 35p a minute and drive to where they’re going (within the schemes’ limits) and drop it off at their destination.
Launched in London in 2012 and Birmingham in 2013, Carf2Go looked set to be a success – as it has been across Europe and in the US – but, citing the UK’s strong culture of car ownership, Daimler has announced that it is withdrawing from the UK market with immediate effect (it closes tomorrow, May 30th 2014).
Daimler say they are going to continue to monitor the UK market to see if a cultural change to car sharing starts to gain momentum, but for now it’s goodbye to car sharing from Car2Go in the UK.
By Cars UK