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Ferrari celebrates 8 million Facebook Fans with a 458 burnout

Thu, 03 May 2012

Ferrari Facebook 8 Million Video

More celebrations by car makers hitting social media milestones, this time Ferrari celebrates 8 million Facebook fans with a 458 burnout.

We do wonder how long the latest car maker PR stunt of celebrating social media milestones will continue, but if it gets coverage – like this – the answer is probably that it won’t stop – ever.

Yesterday we had AMG celebrating a rather small 2 million YouTube views with a blat in a C 63 AMG Coupe round Laguna Seca, and today we get treated to a Ferrari 458 Italia strutting its stuff to celebrate a far more significant 8 million Facebook Fans (or should that now be Facebook ‘Likes’?).

Lots of smoke and lots of noise – and the intimation the 458 managed to ‘write’ 8,000,000 with burning rubber – makes for a fun video and a perfect way to celebrate what really is a significant milestone.

With 8 million followers on Facebook Ferrari is streets ahead of any other car maker. Fellow Italian supercar maker Lamborghini can only muster a comparatively inadequate 3.2 million and mainstream car makers are lucky to have fan numbers in the 100s of thousands.

Perhaps by the time Ferrari get to 10 million ‘Likes’ they’ll be able to give us the same video but with the Enzo’s replacement – the new Ferrari F70.

That’d make giving Ferrari a Facebook like worth the effort.

 


By Cars UK