Intermot-IVM Design Award Competition 2004

Fri, 21 May 2004

A perception that young people are less and less attracted to motorbikes provides the theme for the first Intermot-IVM Design Award competition. The Motorcycle Industry Association of Germany (IVM e.V.) and the Trade Fair Munich/Intermot have decided to intensively take care of their young clients with several activities this year. As young people are no longer inspired by superb technology alone, but are impressed more and more visually, it is only logical to place a greater emphasis on the design of the bike in winning over young customers.

Under the title "Young bikes, young scooters and their modern surrounding" the targeted group itself is now invited to submit proposals for their future motorbike and scooter. Designs for fashion and accessories are welcome as well, as the project leader and designer Oliver Neuland emphasises.

Youths and young adults can let their creativity run free in two categories:

In the 'Open' category it is possible for people under 26 years of age to submit their contributions and to present their innovative and creative power to a broad forum on the internet, in Europe's biggest motorcycle magazine Motorrad and also at the Intermot 2004 exhibition

Students specialising in transport design, industrial/product design, fashion design and students with their main emphasis on vehicle technology/traffic technology are invited to take part in the 'Students' category.

The competition jury and the Industry Association enable participants to establish direct contacts with the design sections of the manufacturers. The jury consists of leading designers from BMW, Honda, Yamaha, KTM and MZ. The winners will be awarded prizes of 3000 or 1000 Euro.

The contest submissions will be presented in a design exhibition at Intermot 2004 from 15-19 September. The chairperson of the Association and director of Suzuki Germany, Poensgen, is glad to present the winners of the competition with their awards on the world's premiere motorcycle trade fair.

The registration deadline is June 4, 2004. Last date for submissions is August 2 (Students), and July 30 (Open category). Further details including the detailed competition brief and registration forms are available at: www.intermot-designpreis.de