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Jaguar C-X75 adds Louis Vuitton Award to collection

Wed, 02 Feb 2011

Adding to its collection of trophies, the Jaguar C-X75 was last night awarded the Louis Vuitton Classic Concept Award 2010 by a panel of luminaries from the worlds of design, fashion and luxury. Set up in 2009, the annual Louis Vuitton Classic Awards Ceremony took place in Paris on February 1st and recognizes both a classic car and a new innovation within the automotive industry.

The Louis Vuitton award is the latest accolade for the C-X75, since its unveiling at the 2010 Paris motor show. Renowned automotive consultant and inaugurator of the prize, Christian Philippsen led the panel. Alongside him, other judges included author Serge Bellu, Louis Vuitton's Director of Innovation Xavier Dixsaut, McLaren F1 designer Gordon Murray and Sam Livingstone, former Editorial Director at Car Design News.

"Ian Callum, Jaguar's design director, and his team have achieved not only a beautiful design in clothing a world-premiere and mouth-watering technology, but also a true Jaguar, projecting the brand's DNA into the future without an ounce of nostalgia," said Philippsen.

The C-X75 is an electric supercar built to celebrate 75 years of the Jaguar marque and was praised by the panel for the way in which it showcased the technology of the future with a beautiful design without looking to the past.

"It's fantastic for us to be recognized by the world of fashion with this award," said Ian Callum, accepting the award. "We're at our best when we're breaking the mould – making our cars stand out for all the right reasons. 

"The C-X75 is only a concept supercar, but it's a clear statement of Jaguar's intent to continue creating bold, innovative and beautiful performance cars."

The Jaguar C-X75 is also one of the nominations in this year's CDN Car Design of the Year award, concept category. The winner, will be unveiled at the upcoming Geneva motor show in March.


By John O'Brien