Lamborghini’s Hexagon Project finally delivers the Lamborghini Huracan (video)
Sat, 21 Dec 2013Lamborghini’s Hexagon Project finally delivers the Lamborghini Huracan
We wonder how much time, effort and money Lamborghini spent on their silly Hexagon Project to tease the new Lamborghini Huracan? Whatever the amount, it was too much.
The irritating sequence of teaser videos has seen a trio of hapless lads from the UK attempt to unveil the replacement for the Gallardo before the world’s media – or Lamborghini – could manage to.
They failed miserably at every stage, the characterisations were so poor you couldn’t relate to any of the protagonists, there were no sneaky glimpses of the car they were searching for and the whole project failed to engage.
To make it even worse, the Hexagon Project didn’t even form the core of the reveal for the Huracan and was, as far as we can tell, released after we’d already published all the photos and information on the new Lamborghini Huracan.
But having persevered with the silly teases we thought we may as well run the last one. And, thankfully, the last video does show the Huracan, and the Huracan in action too, which isn’t enough justification for the entire series of videos but does at least make it worthwhile viewing the last one as the Huracan hoons and drifts across the screen.
By Cars UK