New Discovery Sport Teases Seven-Seat Cabin
Wed, 30 Jul 2014LAND ROVER has dropped the biggest hint yet as to the role its new Discovery Sport model will play in the firm’s line-up, with a cheeky nod to the car’s seating layout.
Making the unusual point of drawing attention to its prototype cars with dramatic camouflage, the latest set of graphics to adorn the premium compact SUV show an illustration of a third row of seats.
This nod to family-centric buyers should ensure plenty of pre-launch interest, as seven-seat cars in this sector of the market are the exception rather than the norm.
The publicity drive coincides with the final testing of the prototypes ahead of a 2015 launch.
Commenting on the car, Gerry McGovern, Design Director and Chief Creative Officer for Land Rover, said: “As you would expect from a Discovery, the versatile Discovery Sport will feature 5+2 seating in the UK, offering spacious load space and configurable seating, while still retaining a more compact footprint than traditional 5-seat SUVs.”
By Press Association reporters