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Viva La Viva

Wed, 10 Sep 2014

VAUXHALL is to resurrect the Viva name as it plans to launch an entry-level car to sit alongside its Mini rival the Adam and soon to be launched new Corsa supermini.

For now the car maker isn’t giving much away, although it has revealed that the new car will be a five-door model.

And while the new Viva will be a significant step up in terms of refinement and sophistication over its 1963 namesake, it’s clear that Vauxhall is keen to tap into the current trend for producing low cost cars that’s proved so successful for the likes of Dacia.

The car’s launch is a long way off though, as Vauxhall has slated its release for next summer. And, curiously, despite the company-wide adoption of the Adam name for the Vauxhall and Opel-badged Mini rival, the latter will be choosing its own name for the firm’s new model.


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