Volvo S60 R-Design won on Facebook by ‘The Lake District’
Wed, 03 Aug 2011Volvo Greatest Drive Winner – The Lake District
You may remember we reported in June that Volvo had gone slightly bonkers and decided to give away a brand spanking new S60 to whoever submitted the ‘Greatest Drive’ on Facebook; the route that offered not just great scenery but a great driving experience too.
And Volvo didn’t skimp on the competition, with not just an astonishingly good prize but also the services of Robert Llewellyn to drive an S60 round the three routes initially voted the best (curious, that – we didn’t know Bobby could drive a car without an electric motor), with videos posted so Volvo’s Facebook fans could make a proper decision on what really was the ‘Greatest Drive’.
And the winner was ‘The Lake District’. There’s no other way to look at it. The guy who submitted ‘The Lake District’ obviously knew he was on to a winner – there is probably nowhere in the UK quite as beautiful (if the traffic’s quiet and you can see through the rain) – but he did use his head to pick a particularly good drive. So good, in fact, that over 50% of Volvo’s UK fans choose it.
Martin Baker – for it is he who won and should now be declared the front man for the Lake District Tourist Board – was suitably chuffed that Mother Nature had gifted him a Volvo S60 for pointing out to the world that the Lake District is God’s own country. Martin said:
“I’m overjoyed at winning the car. It’s a truly wonderful surprise! Although I owe it to the fabulous route through the Lake District really – it’s simply stunning. I highly recommend trying it sometime! I’d also like to thank everyone that voted for my drive and Volvo for running such an exciting competition with a great prize!”
Well done, Martin. And well done, Volvo.
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By Cars UK