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Chevrolet to dealers: Let Cruze shoppers test-drive competitors

Chevrolet is asking its 3,000 dealers to prepare for the late September launch of the Chevrolet Cruze compact by purchasing competitors' vehicles for test-drive comparisons. Chevrolet is encouraging dealers to have a Toyota Corolla and Honda Civic on site so prospective 2011 Cruze buyers can immediately measure the car against its segment competitors, said Margaret Brooks, Chevrolet small-car marketing director. At a media event Tuesday in suburban Detroit, Brooks said Chevrolet expects buyers to come away with a favorable view of the Cruze.

2013 Mazda RX-9 to be rotary hybrid

Mazda Shinari: The 2013 Mazda RX-9 will be a coupe version of the Shinari Concept You know the deal by now. A motoring publication somewhere had a quiet news day and writes a speculative story. That speculation becomes a rumour and that rumour becomes ‘fact’.

Toyota eyes turbos, direct injection

Toyota Motor Corp. plans to introduce 11 new or redesigned hybrid vehicles by 2012, but the carmaker is hardly neglecting the humble internal combustion engine. Takeshi Uchiyamada, executive vice president in charge of r&d, also wants to increase the fleet's fuel efficiency by putting turbochargers and direct fuel injection in smaller vehicles.