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Hyundai to tone down ‘Fluidic Design’ for ‘Fluidic Precision’

Hyundai’s US boss, John Krafcik, has said that Hyundai will refine their ‘Fluidic Design’ in to something they’re calling ‘Fludic Precision’. The Hyundai Fluidic Design language was really the start of Hyundai’s move from Halford’s special to mainstream car maker. But the design language is starting to look a bit fussy and Hyundai are reacting to that by moving towards what they call ‘Fluidic Precision’ (there’s already a less fussy look about the new Santa Fe).

The weirdest job titles in the car industry revealed

Car companies are diversifying into new areas of specialism - and this attention to detail is bringing some novel new job titles to the automotive industry. A quick browse through the recruitment pages and job ads reveals that manufacturers are hiring for strange and unusual roles. Here's a pick of the job titles we found recently.

Nissan Leaf tours the country

Those who haven't made it to the dealership to test drive a Nissan Leaf can get behind the wheel of the electric car when the carmaker swings through towns across the country on its Drive Electric tour. Started on July 8 in Long Island, the tour is visiting 26 cities from Indianapolis to Austin, Texas. Attendees will learn about driving and owning a Leaf, how the car compares with other vehicles, its fuel efficiency and environmental impact, and how to communicate with the car via phone or computer.