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Koenigsegg: Men in a shed in Sweden – the video

DRIVEN has had access to Christian von Koenigsegg and the Koenigsegg factory in Sweden for this 30 minute long look at all things Koenigsegg. We tend to refer to Koenigsegg as men in a shed in Sweden, which might sound disparaging – but it isn’t. It’s a big doff of the cap to an operation which, by any normal standards in the car world, is so small it couldn’t possibly do anything really innovative and ground breaking.

Nissan launches new Note with digital flipbook

Nissan has developed an inventive way of advertising its new Note hatchback on its Japanese website – using a digital flipbook called ‘Long scroll, Long Drive, Long Life'. The start of the flipbook sees a couple getting into the Note and as you scroll down, the car begins to weave through Tokyo roads, while information at the side of the screen tells you in detail about the car's features and performance. Get your finger ready to scroll and check out the full experience here.

Pininfarina takeover would boost Magna expertise in key areas

Magna International Inc. would become a stronger competitor for design and development jobs if it takes over struggling car styling and engineering firm Pininfarina S.p.A., executives say. “Magna badly needs design competence, and Pininfarina has top staff,” said Paolo Tumminelli, CEO of Goodbrands GmbH, a brand and marketing consultancy based in Cologne, Germany.