Bosch Bsh 13650 - Oxygen (o2) Sensor - Oe Manufacturer on 2040-parts.com

Jaguar moves advertising to start-up agency – Spark44

Jaguar moves its advertising to Spark44 Advertising in the car world – actually, any world – is moving faster than it ever has. The Interweb has changed the established dynamic so much that traditional advertising - and traditional advertising agencies – struggle to know how to operate. Print advertising for car makers makes much less sense than it ever did, even though many cling to it like a comfort blanket.

Car companies, community & a cause

Last Saturday night (April 20) was one of those I-can't believe-I-get-paid-to-do-this kind of evenings. My wife Maria and I -- along with 550 of our closest friends -- were invited to attend the Barbara Ann Karmanos Cancer Institute's 31st annual dinner. The name sort of says it all, and the dinner is a simple enough concept that even I get it: It's held to raise money.

UK Car Scrappage scheme gets green light?

Mandy said NO to scrappage, but it looks like Alistair Darling will introduce a scheme in the next budget [ad#ad-1] After much to-ing and fro-ing, it has been claimed by most of the UK national press over the weekend that a UK version of the Car Scrappage Scheme will be introduced in the budget by Alistair Darling. The scheme aims to offer new car buyers a guaranteed trade-in against a new, cleaner car of £2,000. But it is being suggested that the Government will insist that car manufacturers chip in half this money, with the tax payer paying the other half.