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BMW ‘Jump for Joy’ Video – the Audi dig.

BMW's latest Jump for Joy Video We’re still not too sure about BMW’s ‘Joy’ campaign. I know we all have to love fluffy bunnies and have nightmares about climate change, but can’t we leave that to car makers like Reva or even Tesla? Do BMW – The Ultimate Driving Machines – have to go the ‘Green Guru’ route?

New York, California first to get electric Focus

Customers in New York and California will be the first to take delivery of the 2012 Focus EV, according to a message posted on a Focus Forum from Ford marketing. That also explains some new material from the company which says, "2012 Focus electric; coming spring 2012." The Focus will launch in 19 markets, including Chicago, Detroit and Seattle, but it will hit the coasts first. In the www.myfocuselectric.com forum, Ford's electrified-vehicles marketing manager David Finnegan broke the news.

Chevrolet Volt for European sale in November 2011

Chevrolet will start selling the Volt range-extender hybrid from European Chevy outlets in November 2011 and plans right-hand drive from UK launch in spring 2012. It means that GM will offer Europeans the choice of the Volt or the Opel/Vauxhall Ampera – the Euro spec version of the same car. Although prices are not yet set for either model, CAR understands the Chevy is likely to be positioned slightly cheaper than the Vauxhall.