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Back to basics for VW, says Walter de Silva

By Adam Towler Motor Industry 25 June 2008 13:01 It was an odd place for an inside line into what future Volkswagens will look like, but when head of VW Group design Walter de Silva invited CAR to the old Fiat Lingotto factory in Turin - now a conference and shopping centre – we could hardly say no. De Silva described VW as being immersed in a 'process of defining their design language' which could be read as ‘we’re still sucking our designer thumbs to see what happens’. Audi, De Silva said, had already been through that process and its design DNA was ‘understood by everyone in the company, right down to the smallest details'.

Michelin Challenge Design 2009 preview

Michelin is continuing to profile the work of some of the leading contenders for its annual Michelin Challenge Design competition, which asks the design community to come up with proposals for "America's Next Iconic Vehicle". All 11 of the scale models and 24 two-dimensional drawings in the running will be exhibited at the 2009 NAIAS in January. Earlier this month, we featured three of these scale models following their selection by a jury of top automotive designers.

Ford names Freeman Thomas as Strategic Design Director

 Long-time DaimlerChrysler designer Freeman Thomas is joining Ford Motor Company from June 1. Thomas, 47, will become director of Strategic Design, reporting to Peter Horbury, executive director of Design, North America. Based in the company's Irvine, California studio, Thomas will lead advanced design teams in both California and Dearborn.