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XCar talks to Chuck (Morgan) about the Morgan AeroMax

Auto enthusiast YouTube channel XCar recently interviewed Charles Morgan, managing director of Morgan Motor Company, about the British car company, its AeroMax coupe and “automotive theater.” Morgan joined the family business in 1985. His father ran the company before him and his father, Henry Frederick Stanley Morgan founded the company in 1910. Morgan says he thinks that the Aeromax -- which happens to be his daily driver -- is one of the most beautiful cars in the world.

Bugatti Veyron Blue Centenaire (2009) unveiled at Geneva motor show 2009

Bugatti Blue Centenaire unveiled at Geneva motor show 2009 By Ben Pulman First Official Pictures 03 March 2009 12:59 There seems to be a new version of the infamous Bugatti Veyron at every motor show, but even we were taken with the Bleu Centenaire on display at the 2009 Geneva motor show. Not at all, though 987bhp already seems ample to us. Instead, the Blue Centenaire Bugatti has been built to celebrate the company's 100th anniversary, and is the start of a number of celebrational activities that are planned to take place throughout 2009.

Gorden Wagener on how Mercedes is "moving from a traditional luxury brand to a modern luxury brand"

Mercedes' 'home' design studio in Sindelfingen, Germany is housed in an expansive 30,000-square meter building designed by Renzo Piano. The lobby is unassuming, but we're soon through into what Mercedes' grandly calls 'the Vision Room.' It's here that strategic meetings are held with the firm's board, and where we meet Gorden Wagener, Mercedes' head of design since 2008. It's in the Vision Room that Wagener convinced the Mercedes board of the merits of his overarching design philosophy: 'sensual purity'.