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Lincoln's big ad is a FAIL, LOL, OMG

The automotive punditsphere mocked Lincoln's "Steer The Script" campaign when it was announced, in typical teaser form, a few months ago. Well, here it is -- what's essentially the culmination of Lincoln's hopes and dreams; its big comeback splash to the largest American audience of the year, distilled into a breathtaking work of staggering incompetence. Sometimes, the pundits are right.

Lexus teases Frankfurt SUV concept (2013)

Lexus has released the first picture of what’s expected to be its new SUV concept car, bound for the Frankfurt motor show in September 2013. Clearly set to employ the sharp-creased design and huge ‘spindle grille’ cues from the current Lexus range – not to mention the LF-LC coupe concept – Lexus is nevertheless staying tight-lipped on details of its new model. We’ll see the car revealed completely in early September.

Lexus teases new design direction ahead of Detroit 2012

Lexus Concept Tease Detroit 2012 (click image for full size) Lexus has sent us a teaser photo of a new Lexus Concept heading for the Detroit Motor Show which is said to preview a new design direction. With the 2012 Detroit Motor Show just weeks away, we’re starting to get the big teases from car makers eager to ramp up interest in their offerings. This morning we learnt that Honda will take the new NSX to Detroit, and now we have arch-rivals Toyota teasing a new design direction for Lexus with a tease of a new concept, also Detroit-bound.