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Bob Lutz to join EV start-up VIA Motors

Robert Lutz, the former General Motors Co. vice chairman who rejoined the automaker this month as an adviser, has taken a position with electric vehicle maker VIA Motors. Lutz's role at GM won't change because of the move, a GM spokesman said.

Restyled 2014 Mazda 3 preens in Frankfurt

The new Mazda 3 made its first auto show appearance on Tuesday in Frankfurt. It's the first time we've seen the hot hatch since its five-city launch in June that coincided with the 10-year anniversary of the first 3. It's the third member of the family to use the Kodo design style, which means “soul of motion.” Here in the States, the 3 will offer two gasoline engines, both with direct injection.

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.