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Audi takes a dig at BMW, Lexus & Mercedes in new video commercials

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials We’ve had a little spat between Jaguar and Mercedes recently over Mercedes’ Chicken Magic Body Control, with Jaguar’s Big Cat eating Mercedes MBC Chicken and now, ahead of what seems a likely airing in the Super Bowl advert slots, Audi is taking a pop at everyone. Audi are bigging-up the Audi A3 saloon ahead of its arrival in the USA with a quartet of commercials demonstrating the regret buyers have if they’ve already opted for a Mercedes, BMW or Lexus. We get a video on ‘Luxury Car Abstinence’, one of ‘Shame’, one on Buyer’s Remorse’ and one on ‘Lessons’ with the theme being that you should save yourself for the best – the Audi A3 Saloon – and not bother with the also-rans.

2013 Mazda CX-9 debuts before Australian show

Mazda will fully reveal the 2013 CX-9 SUV at the Australian International motor show in October. It appears that Mazda couldn't wait that long, as the company just released a few images of the redesigned people carrier, which now looks like the big brother to the CX-5. It features the Kodo design language that we've seen at several auto shows, which lends it a sportier look than previous models.

Volvo consign normal car batteries to the history book

Volvo consign normal car batteries to the history book by using body panels for storage As our cars become more and more reliant on power from batteries – either to run the multitude of technology or top provide power for electric motors – the cost and size of the batteries needed continues to grow. But Volvo have been working an an alternative for the last 3.5 years which can potentially do away with the battery and instead store power in body panels. Volvo has built an experimental S80 which has body panels made of carbon fibre and polymer resins and structural super capacitors.