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Porsche And Jaguar Rise To Digital Prominence

THE LATEST automotive search data from leading independent digital marketing agency, Greenlight, reveals Porsche and Jaguar have replaced Toyota and Citroen to become two of the ten most popular car brands that UK consumers have been eyeing up online. Greenlight’s quarterly report identified the most popular search terms and phrases consumers used when they searched on Google UK for cars in November, and ascertained which car manufacturer and dealer sites were most visible to their searches. According to the firm’s research, over 11 million searches were made by consumers looking for cars online, up almost 5% on the previous quarter.

2013 Ford F-150 gets Limited model, changes

The Ford F-150 pickup gets a handful of upgrades for the 2013 model year. The key changes include a redesigned center stack, the availability of high-intensity discharge headlamps and the addition of a new range-topping Limited trim. The changes come as rival General Motors prepares to launch redesigned versions of the Chevrolet Silverado and GMC Sierra pickups.

Nissan developing the self-cleaning car

Motorists may never need to wash their cars again, as Nissan is helping to develop paint that repels mud, rain and dirt. The technology, which Nissan tells us is “super-hyrophobic and oleophobic”, creates a protective layer of air between the paint and the environment, preventing dirt sticking to the car. Nissan Nissan Note already uses self-cleaning technology Called Ultra-Ever Dry, the tech is currently being tested on the Nissan Note, which already features a ‘wash and blow dry’ function on its rear view camera.