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Hertz brings back rent-a-racer program with Dream Cars

In 1966 -- at the dawn of the horsepower wars -- Carroll Shelby made a deal with the Hertz Corporation to produce a line of Shelby GT350 Mustangs for rent. Later, the cars would be refreshed and repurposed for sale as GT350-H models. Just as the horsepower wars have returned, so has Hertz' rent-a-racer program.

Wacky Racer Returns For Third Attempt At Legendary Hillclimb Event

MITSUBISHI has announced that it will return to the famous Pikes Peak Hill Climb event later this month. 2014 will be the Japanese firm’s third straight attempt at setting the fastest time at the Colorado-based event. Last year saw Peugeot blitz the opposition with its star driver Sebastien Loeb.

Alfa Romeo MiTo Quadrifoglio Verde, 2500 ballons & an Alfa competition

Alfa Romeo MiTo Quadrifoglio and 2500 Balloons Alfa in the UK rather like a bit of social media promotion. So they’ve set up a competition to promote the quite warm Alfa Romeo MiTo Quadrifoglio. But instead of just doing the usual ‘Like us on Facebook to win’, they’ve put a bit of thought in to the whole thing.