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Britain’s most reliable cars revealed in 2014 Driver Power survey

UK car drivers are happier with their cars than ever before, according to a survey of over 50,000 motorists. The Driver Power survey by Auto Express found that the average satisfaction rating of a car in the top 100 was 88.36% - a rise of 7% compared to when the survey was launched in 2002. When completing the survey, owners are asked to rate their cars for factors from reliability to running costs and from comfort to ease of driving.

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.

BMW X3 xDrive 18d launched

BMW has introduced a new entry-level X3 - the BMW X3 xDrive 18d [ad#ad-1] I really can’t make my mind up about the BMW X3. It has certainly sold in decent numbers (500,000+), so it must strike a chord somewhere with the great car buying public. But I just don’t get it.