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Laurence Fishburne reprises Morpheus role for Kia Super Bowl ad

When we drove the Kia K900 recently, we asked, “Do buyers in the BMW 5-series/Mercedes E-class/Audi A6/Lexus GS class want a prestigious nameplate as much as they want radar adaptive cruise control?” In Kia's new Super Bowl spot starring Laurence Fishburne, Morpheus says yes. The Korean automaker's snatched up the erstwhile voice of Cadillac to reprise his beloved character from the "Matrix" trilogy in the hope of suggesting that reality is mutable, luxury isn't about nameplates, and the K900 will open your eyes to a world of improbable possibilities. Despite the explosions, melting dinner utensils and airborne automobiles of the ad, we actually preferred the making-of video released at the same time as the Super Bowl clip, which you can watch below.

Alfa Romeo 159 – upgrades for 2010

Alfa Romeo has updated the 159 for 201 with new trim levels and two new engines The Alfa 159 is arguably the best looking compact executive saloon on the market. We know, it doesn’t sell as well as the German competition, but it is a fine looking car and has a great deal of ‘Alfa-ness’ about it. But Alfa has decided a few tweaks are needed, so it’s throwing a couple of new engines at the 159 and having a play with the trim options.

Skoda Octavia & Skoda Superb go 4×4

The Skoda Octavia gets 4x4 and DSG 'box We had a shout out for Skoda and what they do to make VW product their own when we ran story the other day on the new advert for the Skoda vRS, which shows how individual and inspired Skoda now are. Most of the time, anyway. Not only are Skodas inspired and individual, they are also something of a bargain compared to their VW brethren.