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BMW ‘i' subbrand aims for 2013 launch

BMW has confirmed that the new subbrand through which it intends to market a range of advanced stand-alone hybrid, range-extended and plug-in electric models will be called BMW “i.” Created to develop, produce and market what BMW's head of marketing, Ian Robertson, describes as “innovative solutions to premium mobility,” the brand will be supported by a company established by BMW called i Ventures, through which the German carmaker plans to grow its range of mobility services. The i3 and the i8 will be the initial models and are planned for introduction in 2013. “These cars have been designed specifically for their respective alternative drive systems,” said Klaus Draeger, head of BMW's R&D operations.

Breedlove's Back!

Craig Breedlove, the land-speed racer who set records at over 400, 500 and 600 mph has a new race car on the drawing boards and is the feature of a couple other projects. We caught up with him recently in Los Angeles. It seems Breedlove always had a car project in the works; most recently, he took the Spirit of America Formula Shell LSRV to almost 700 mph on the Black Rock Desert in 1996.

Top Gear Christmas Special – Equality & Diversity remit fulfilled

Top Gear offend Christians and Muslims We know that the entire Top Gear team – from Messrs Clarkson, Hammond, May and Wilman on down – are steeped in modern sensibilities. We know, for example, that every item Top Gear runs is first passed through two diversity and three equality committees to ensure that every item in every episode is fair, unbiased and inclusive. Not only are equality and diversity the bedrock on which Top Gear is built, the whole Top Gear team is dedicated to fairness and the eradication from Top Gear of all subjectivity.