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Ford gets another NO on Volvo

And the beat goes on… Ford has been trawling the world’s car manufacturers (and Governments) for what seems like forever, in an increasingly desperate attempt to off-load its Swedish subsidiary, Volvo. They appear to have tried everyone from the Swedish Government to BMW and Mercedes, with a fair dose of Chinese firms in between (has Ford offered to sell it to you yet? Don’t worry, it won’t be long!) And now Reuters are reporting that yet another Chinese Car Co has declined the offer.

The new Mercedes-Benz CLA Super Bowl spot

It takes a certain kind of chutzpah for a German company that supplied the Nazi war machine to use a track that features the line, “I rode a tank / Held a general's rank / When the Blitzkrieg raged / And the bodies stank.” Apparently, Mercedes-Benz has exactly that sort of chutzpah. The premise, of course, is that you don't have to sell your soul to afford the company's stylish new CLA. That for under 30 grand, you too can dance with Usher, be pulled into red-carpet photographs with Kate Upton, and compete in Formula 1 races.

Lincoln opens first dedicated design studio for 40 years

Ford has opened the first dedicated Lincoln design center for 40 years in Dearborn, Michigan, as part of its ongoing brand reinvention. Last August Ford announced it would be creating the studio for its luxury brand as well as increasing spending, giving it unique interiors and powertrains in an effort to differentiate it from the core Ford offerings. The Lincoln Design Studio has been built on the campus of Ford's Product Development center and houses designers, sculptors, modelers and engineers who make up part of a larger Lincoln Product Development team that will create four new Lincoln vehicles by 2015.