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Ford offers dealers 20% discount on aluminum-repair tools

NEW ORLEANS -- Ford is offering dealerships with body shops a 20 percent discount on the $30,000 to $50,000 in special equipment and training needed to repair the 2015 aluminum pickup. Dealers can get a maximum of $10,000 off if they buy the gear before Oct. 31, said Paul Massie, Ford collision marketing manager.

Penske said to be considering bid for GM's Saturn

Roger Penske is considering a bid for General Motors' Saturn brand, a source familiar with the auto entrepreneur's plans said today. Penske is studying the issue but has made no proposals, said the source, who spoke on condition of anonymity. Penske, whose Penske Automotive Group dealership chain distributes Daimler AG's Smart microcars in the United States, is the second entity known to have an interest in Saturn.

Chevrolet to dealers: Let Cruze shoppers test-drive competitors

Chevrolet is asking its 3,000 dealers to prepare for the late September launch of the Chevrolet Cruze compact by purchasing competitors' vehicles for test-drive comparisons. Chevrolet is encouraging dealers to have a Toyota Corolla and Honda Civic on site so prospective 2011 Cruze buyers can immediately measure the car against its segment competitors, said Margaret Brooks, Chevrolet small-car marketing director. At a media event Tuesday in suburban Detroit, Brooks said Chevrolet expects buyers to come away with a favorable view of the Cruze.