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Driven: Ford Mondeo wagon

But the design of this Mondeo is interesting because of this, not despite this. The core challenge for the Ford design team was how to balance delivering a distinctively engaging design with being acceptable to as much as possible of the broad target profile of potential buyer. This is perhaps the biggest unspoken challenge for today's vehicle designer.

2012 Mercedes A-Class: The Concept-A Videos

Mercedes Concept-A Video We had the first proper details on the Mercedes Concept-A earlier this week, which points the way – as a slightly tamed-down version – to the 2012 Mercedes A-Class. That Mercedes A Class will not just arrive as a hatch but will – in cojunction with the new Mercedes B-Class that will also utilise Mercedes new MFA platform – spawn models as diverse as a shooting brake, crossover, coupe and cabriolet. It seems – with all the derivatives that appear to be planned – that Mercedes are looking to out-MINI MINI in the variations on a theme game.

Seat Ibiza (2008): first official pictures

By Tim Pollard First Official Pictures 02 April 2008 13:06 Seat's new Ibiza - unveiled today - spearheads a new model offensive from the Spanish company. The Barcelonan bosses hope that more and improved models will transform the brand from a bit-part player within the VW empire to a major manufacturer producing nearly a million cars a year.The new Ibiza certainly looks the part. These first pictures confirm that it will become one of the sleekest superminis around, as hinted at in the Bocanegra concept at last month's Geneva motor show.