Centric Parts 130.45410 New Master Cylinder on 2040-parts.com
Saddle Brook, New Jersey, US
Master Cylinders & Parts for Sale
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Fiat 500L: Now it’s the ‘Fatherhood’ video
Fri, 15 Mar 2013Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.
Citroën separates DS and C line design departments
Fri, 11 May 2012Citroën is reorganizing its design division in order to create a dedicated design department for its semi-premium DS line of models, led by Thierry Metroz. The new structure will come into effect on 1 June. Alexandre Malval, former head of styling for the DS5 and C5, will manage the mainstream C line.
Michelin launches 2012 Challenge Design competition
Wed, 22 Sep 2010What began back in 2000 as a forum for people who share a passion for vehicle design and innovation has grown to inspire thousands of entries from 96 countries. Over the past decade, Michelin Challenge Design (MCD) participants have submitted vehicle design concepts for personal and public transport addressing a broad range of geographic themes and industry issues. And now, as the 2011 program draws to a close, MCD has announced the 2012 program, which opens for pre-registration from October 1, 2010 to March 4, 2011.