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Porsche Panamera – Promo Video

Porsche has released a new Video of the Porsche Panamera But with the first Panameras getting out on the road, and the Porsche Panamera launching in the UK (Porsche Panamera UK prices) in September, Porsche has released a promotional video showing a ‘Day in the Life’ of its new 4-door coupe. The Panamera comes in three flavours to start with – the Panamera S (V8), the Panamera 4S (V8) and the Panamera Turbo (V8 Turbo) – with prices starting from £72,266 and rising to £95,298. But that’s just the start.

Kia turn to consumer reviews to drive the brand

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.

Mercedes B Class F-Cell Hydrogen launched

Mercedes has announced the Hydrogen-Powered B-Class F-Cell The B Class F-Cell will go in to limited production later this year, and be leased to 200 customers in Europe and the US. The electric motor on the F-Cell is reckoned to be comparable to a 2.0 litre petrol car, but can manage the equivalent of 86.6 mpg. But it doesn’t suffer from the drawbacks of plug-in electric cars, taking just 3 minutes to refuel.