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Mitsubishi is hoping that new models will spur sales in the United States

Mitsubishi aims to revive its ailing U.S. operations by introducing a new SUV and a small car by 2012 and by reviewing the dealership network to weed out weak players. "The revitalization of the American business is very important," Mitsubishi Motors Corp.

Rockar Hyundai: Hyundai’s new digital sales channel

Rockar Hyundai will have a ‘Car Shop’ in Bluewater The death of the car showroom has long been predicted, and there’s no doubt that the car sales model we’re used to – visit showroom, see salesman, get upsold, leave with something you didn’t want – is going to die a death as the world and his dog get used to living, and buying, online. Now, Hyundai has decided there’s sufficient appetite for buying online to create a new digital platform for Hyundai buyers that removes the salesman from the equation and lets car purchases – and service followup – go properly digital. Enter Rockar Hyundai.

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials We’ve had a little spat between Jaguar and Mercedes recently over Mercedes’ Chicken Magic Body Control, with Jaguar’s Big Cat eating Mercedes MBC Chicken and now, ahead of what seems a likely airing in the Super Bowl advert slots, Audi is taking a pop at everyone. Audi are bigging-up the Audi A3 saloon ahead of its arrival in the USA with a quartet of commercials demonstrating the regret buyers have if they’ve already opted for a Mercedes, BMW or Lexus. We get a video on ‘Luxury Car Abstinence’, one of ‘Shame’, one on Buyer’s Remorse’ and one on ‘Lessons’ with the theme being that you should save yourself for the best – the Audi A3 Saloon – and not bother with the also-rans.