Chevy 4.3 S10 Transmission Converter on 2040-parts.com

GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Range Rover Evoque Prototype Pack Playing

The Range Rover Evoque Prototypes We’re not huge fans of the red-top alliteration in headlines. And I suppose the headline is a curate’s egg alliteration – alliterative in parts. But we have to play when there’s not a lot of meat on the bones of a story.

New 2014 Audi A3 Cabriolet revealed ahead of Frankfurt

The new 2014 Audi A3 Cabriolet (pictured) arrives in the UK next spring. The new Audi A3 Cabriolet has been revealed, and it’s bigger, lighter and better looking than before. Based on the underpinnings of the new A3 Saloon, rather than the A3 hatch as before, means the new A3 Cabriolet has better proportions, a bigger boot, more room and yet weighs in at around 50kg less than the old model.