BMW launches ad campaign to combat texting while driving

We know that texting while driving is bad. Now a new national ad campaign from BMW puts the dangers of distracted driving in high relief. The campaign is comprised of TV, print, online and radio ads and a strong in-dealership message.

Porsche celebrates 60 years in the U.S.

The Porsche Museum in Stuttgart, Germany, has prepared a special exhibit celebrating 60 years of Porsches in the United States. The exhibit will include a prototype Porsche 356 Speedster, a 356 America Roadster and a 550 Spyder. It will open on Oct.

CCS- American Iron and Steel Institute Challenge 2005

Transportation Design students from the College for Creative Studies in Detroit recently presented projects done in conjunction with the American Iron and Steel Institute (AISI). Three students were selected from the college to complete an internship: Chris Piscitelli, Sylvian Bryan and Sang Hoon Shin. They took on the challenge to design a 'functional, innovative and extreme-inspired vehicle that integrates environmental responsibility, cost efficiency and advanced steel materials.' Aside from the peripheral criteria, it is the 'extreme' theme that sticks, the brief satisfyingly encouraging students to really provoke with their imaginations.With the Challenge now in its 17th year, AISI puts its considerable resources to good use, Piscitelli, Bryan and Shin each receiving much support during their internship program, which includes producing scale models of their designs.