Chrysler 5th Avenue Factory Hood Ornament on 2040-parts.com

Rolls-Royce expands Bespoke operation

Rolls-Royce has decided to expand its Bespoke operation due to increasing customer demand for bespoke items, a company trademark. The Bespoke operation team, based at Goodwood, West Sussex, consists of designers, engineers and project management staff and will be doubled by the end of this year, bringing the number of Bespoke experts to over 50. Already in 2011 Rolls-Royce has seen a growing demand for bespoke additions to their cars, leading to the need to recruit more staff in key areas to match growing customer demands.

BMW Alpina B6 Bi-Turbo Convertible (2011) at the Frankfurt motor show

BMW’s M Division is busy readying M6 variants of both the 6-series Coupe and Convertible, but if you can’t wait until 2012 – or if you want a fast but understated Six – then Alpina has just the car for you. It’s the BMW Alpina B6 Bi-Turbo Convertible, just unveiled at the 2011 Frankfurt motor show. And I’m guessing the BMW Alpina B6 Bi-Turbo Convertible does exactly what is says on the tin?

BMW i8's design explained [w/video]

BMW has released a new YouTube video describing how the i8's design attempts to forge a new relationship between functionality and form. The video explains how the i8's design targets practicality – with aerodynamics and fuel efficiency in mind – while maintaining a sporty and dynamic look. A number of cues such as the long wheelbase, short overhangs and sweeping roofline are identified as features that make the i8 such a unique design.