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Chrysler launches 'Born Makers' ad campaign

Chrysler is launching its ad campaign for the 2015 200 sedan on Saturday. The brand gave us a sneak peak of the new Ameri-centric commercial on Friday. The effort will include 30- and 60-second television spots and in-theater ads in addition to activity in print, digital and social media.

Car production increases again

THE SOCIETY of Motor Manufacturers and Traders (SMMT) said UK manufacturers built 91,282 cars in August, up 16.2%, or 12,705, on the same period in 2012, leaving year-to-date volumes 3.1% ahead of 2012, at 984,545. The figures showed 20,298 cars were made for the home market this year, up 21.1%, while 70,984 were for export, up 14.8%. SMMT chief executive Mike Hawes said: "The past 12-months has been one of the most productive since late 2008." Samuel Tombs, of consultancy Capital Economics, said the CBI figures showed the manufacturing sector "continuing to go from strength to strength".

New Mustang Finally Comes To UK

FORD has unveiled its latest generation Mustang muscle car, which for the first time will come to the UK in right-hand drive form. The car, which will go on sale towards the end of 2014, claims to be lighter and more advanced than its predecessor. Also new is a 2.3-litre, 305 horsepower engine, which Ford hopes will boost the Mustang’s eco credentials in Europe without detracting from the car’s performance.