Collins Amr 350 Audio Marker on 2040-parts.com

Toyota files for 'Supra' trademark

Adding more grist to the new-Toyota-sports-car mill, the automaker has filed with the USPTO for a “Supra” trademark covering “Automobiles and structural parts thereof.” On one hand, it's routine for companies to protect their dormant trademarks; Toyota previously filed to protect the "Supra" mark back in 2010; that protection expired on January 27th of this year. The new filing was made on Feburary 10th, in the midst of the post-Detroit, FT-1 enthusiast froth. We can't help but hold out hope that there's a bit more weight behind this application than simple maintenance of the status quo.

2013 Ford Mondeo debuts on Thursday – but is it time for a name change?

Ford will reveal the new Mondeo on Thursday at the ‘Go Further’ event in Amsterdam as well as news of major product acceleration. We saw the first photo of the new Ford Mondeo back in January, shortly after Ford revealed its North American sibling – the Ford Fusion – at the Detroit Motor Show. At that time, especially as the Fusion had already been properly revealed, we assumed the new Mondeo would debut at Geneva in the Spring, but it didn’t.

Automakers scrap diesel plans

Mainstream carmakers have put the brakes on nine diesel-powered vehicles that had been scheduled for 2010. Honda, Chrysler, Ford, General Motors, Nissan and Toyota have halted diesel programs because of spiraling costs and other problems. Financial problems halted the programs at some companies.