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BMW debuts social-media campaign for concepts

BMW launched its next marketing campaign for the BMW i3 and i8, aimed at the tech consumer. The campaign runs on location-service Foursquare, social-news round-up site Mashable and iAd, Apple's mobile-advertising network. The iAd campaign will run in Europe on iPhones, iPods and iPads.

U-turn for wheelchair row taxi firm

A TAXI firm that refused to pick up wheelchair users has had to perform a U-turn. Middlesbrough-based Boro Cars, the largest taxi firm in the North East, had originally said refusing disabled passengers was "morally wrong", but it brought in the policy anyway. The firm insists that minibuses cost drivers more to rent and that the standard fares, which are the only fares that can be charged to disabled passengers, are not high enough to earn operators any money.

Renault Alpine A110-50 concept photo leaked

Just days before the public reveal of the Renault Alpine A110-50 concept at the Monaco Grand Prix, a leaked image has hit the Web. Eerily similar to the Renault DeZir concept from the 2010 Paris motor show, the A110-50 is a celebration of the 50th anniversary of the Renault Alpine A110. According to the United Kingdom's Car magazine, the A110-50 will have a mid-engine V6 with roughly 400 hp and 310 lb-ft of torque.