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2013 SEAT Leon leaks out

The 2013 SEAT Leon – SEAT’s take on the new VW Golf and Audi A3 – has leaked out ahead of the official reveal. As has become the norm, we have photos of the 2013 SEAT Leon leaked out well ahead of its public debut at the Paris Motor Show in September and before SEAT has had a chance to delight us all directly. A very toned down version of the SEAT IBE Concept we saw at Geneva in 2010 and based on the VW group MQB platform that underpins the new VW Golf and Audi A3, the new SEAT Leon is the third generation of SEAT’s take on the Golf.

GM grants Saab a reprieve, CEO Henderson resigns

By Tim Pollard Motor Industry 02 December 2009 15:51 The board of General Motors has granted Saab a lifeline – by extending the deadline for bids on its stricken Swedish patient to 31 December 2009. GM has been trying to sell Saab for the past year, and the Swedish car maker has been under court bankruptcy protection since February 2009.GM chief executive officer Fritz Henderson also announced he was to stand down. His interim successor is hard-nosed GM chairman Ed Whitacre – meaning that GM Europe and the US mothership have both lost their bosses in a matter of weeks.

Kia turn to consumer reviews to drive the brand

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.