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Say Chevrolet--not Chevy--GM tells employees
Thu, 10 Jun 2010From racetracks in the heartland to the iconic strains of “American Pie,” one word--Chevy--has transcended class and culture and helped raise the bow-tie brand to the lofty status as one of the most recognized in the world. But now, one of the most blue-collar and singularly American marques is going formal: General Motors has told its employees to use the world “Chevrolet” instead of the commonly used “Chevy” nickname. An internal memo distributed this week directs workers to use the official name in all communications, from official duties to simple conversations.
First 2015 retail Mustang goes for $300K
Mon, 20 Jan 2014Compared to your typical Barrett-Jackson collector car auction price, $300,000 might not seem like too much--a 1967 Corvette went for $3.8 million. But with 100 percent of the proceeds going to the Juvenile Diabetes Research Foundation, $300,000 doesn't sound too shabby. On Saturday, the winning bidder ended up dishing out $300k for the first 2015 retail Ford Mustang GT, about 10 times the actual price.
College Exhibition: Umea Institute of Design Degree Show 2004
Wed, 11 Aug 2004Students at Sweden's Ume? University Institute of Design presented their work in the annual Degree Show in June, which included work from the Masters programmes in Transportation Design, Advanced Product Design, and Interaction Design along with the final thesis projects from the Bachelor level graduates. Go to Photo Gallery250 photos The degree students from the three year bachelor programme showed their 10 week final degree projects in Industrial Design, and the two year Masters Programmes presented their 20 week final degree works.