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MINI John Cooper Works Countryman: The mad MINI marketing begins +video

MINI John Cooper Works Countryman with a man on the roof - Expect the Unexpected With the debut of the MINI John Cooper Works Countryman at Geneva 2012, MINI starts its marketing with another off-beat video. If there’s one things that’s a certainty in the world of MINI – apart from a new variant every four days – is that any new launch gets promoted with slightly bizarre videos. And the new MINI JCW Countryman is no exception.

Volvo XC60 – Star of New Moon

The Volvo XC60 stars in 'New Moon' Product placement can work with cars in big films. Just look at what the original James Bond films did for Aston Martin, from the DB5 in Goldfinger to the DBS in Casino Royale. Then there’s the Mustang in Bullet, the VW Beetle in the Herbie films, and let’s not forget the Mini in the Italian Job.

One Lap of the Web: Motorcycles in revolt

-- Danny Lyon photographed the Chicago Outlaws at the height of the counterculture: Following the gang on his Triumph, Lyon published his candid, brutal shots in 1968 with the title "The Bikeriders." Vice explains why Lyon's book mattered: He rode with them, documented their personal conversations and ultimately glorified the gang and their "existential struggle to be free." The book is due for re-release by the Aperture Foundation. -- Kim Boyle built this gorgeous custom 1978 BMW R100/7 on a shoestring budget, proving that you can't put a price on talent and taste. The as-yet-unnamed bike wears an old-school BMW roundel and some lovely details, including a headlight screen, a seat from a Ducati Monster and a custom 2-into-1 exhaust welded from 32 pieces of tubing.