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College for Creative Studies Student Exhibition 2007

The College for Creative Studies (CCS) in Detroit, Michigan hosted their Annual Student Exhibition in May this year, showing the work of more than 3,500 students. The Transportation Design program - sponsored by Toyota, Nissan and Honda - showed off the work of junior and senior students, each working from individual project briefs set by the automakers. Toyota Motor Sales and the company's Calty Design Center challenged students to create a "bridge" vehicle to pull current Scion customers into the Toyota brand as they mature and experience lifestyle transitions.

Toyota tests chips that improve hybrid efficiency by 10 percent

Toyota announced on Tuesday that it has developed a new semiconductor, claiming it can boost fuel efficiency in hybrid cars by an impressive 10 percent. The semiconductors manage the flow of electricity through the power-control unit that connects the battery to an electric or hybrid car's motor and generator. The newly developed semiconductors are said to consume only a tenth of the energy of today's chips, while allowing the power-control unit to be 80 percent smaller.

Ian Cameron receives Welsh Motoring Writers' Automotive Achievement Award

Former Rolls-Royce chief designer Ian Cameron is the latest recipient of the Welsh Motoring Writers (WMW) Automotive Achievement Award. The award was presented at the WMW annual dinner at HMS Nelson's Wardroom in Portsmouth, UK, by the group's patron and former winner, Land Rover director of design Richard Woolley. "As we celebrate a decade since the launch of Phantom and the establishment of the new home of Rolls-Royce in Goodwood, West Sussex, it is a most fitting time for Ian to be bestowed with this honor," said James Warren, Rolls-Royce product and corporate communications manager, UK.