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To sell the Stingray, Chevy plans to target Porsche

Corvette says there is a substitute for Porsche. And it's the all-new 2014 Corvette Stingray hitting showrooms this fall. General Motors' Chevrolet and ad agency Commonwealth, Detroit, are plotting an ambitious marketing strategy for one of the automaker's biggest launches of the year.

Jaguar XF (2007): first official news and photos

By Tim Pollard First Official Pictures 28 August 2007 12:01 Jaguar XF: everything you need to know It's been a long time coming. Eight years late, some would say. For it was in 1999 that Jaguar launched the S-type, its new mid-sized executive saloon to battle the Teutonic might of the 5-series/A6/E-class.

Mercedes-Benz hooks up with Europcar for its courtesy cars

Mercedes partner with Europcar for courtesy cars Providing courtesy cars for customers is something of a pain for car makers. Customers expect a courtesy car when they come in for repair or service or after an accident, and that’s not easy to manage. So car makers partner with car hire firms to make the whole thing work and, usually, know they can put a customer in a courtesy car whenever it’s needed.