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JLR launches UK recruitment campaign

JAGUAR Land Rover has begun a campaign to recruit hundreds of new workers at its Engine Manufacturing Centre near Wolverhampton. Phase one of the overall plan will see 600 new employees join the company over the next four years, with the long-term aim being to recruit 1,400 extra staff members. The first 600 workers will be employed on the manufacturing line itself, producing parts for complex new engines destined to power cars like the Range Rover Evoque and the Jaguar F-Type.

GM's Henderson: Future rests on Chevy, Cadillac, Buick and GMC

General Motors will go to market with four core brands in the future: Chevrolet, Cadillac, Buick and GMC. Pontiac will be shrunk "significantly," a senior GM executive told the Automotive News World Congress. GM COO Fritz Henderson said that GM is conducting a strategic review of its Saab and Hummer brands and that the "status quo" for the Saturn brand will not work.

2012 Ford Focus: A different kind of test drive for consumers

Ford is rolling out a fairly simple idea in August to get consumers interested in the 2012 Ford Focus--drive it. But instead of the usual dealership experience, where potential buyers are often accompanied by a sales person, Ford is now pitching the new Focus to customers on more neutral turf, which the aim of highlighting the technological and handling prowess of the car. The program is being billed as “Start more than a car.