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Subaru seeks to dump 'quirky,' broaden appeal

When Subaru arrived in the United States in the 1960s, ads used the unflattering slogan "cheap and ugly." The brand has come a long way. But to critics, the concept of "Subaru styling" is still an oxymoron. Even loyalists describe it as "quirky"; the less charitable choose "bland" and "boxy." Subaru is one of the few brands that have been unscathed, even growing stronger, during the U.S.

Nissan Ellure concept (2010) unveiled

The Nissan Ellure has today made its world debut at the 2010 LA auto show. Nissan's senior vice president and chief creative officer, Shiro Nakamura states that 'it's not intended as a preview of any upcoming production model' and that 'the Ellure confirms Nissan’s intention to be a strong player in the sedan segment for many years to come' An interesting u-turn, as Nissan has steadfastly pioneered niche markets over the last decade, whilst turning their back on the traditional sectors. Well, the drivetrain's worth a mention: the Ellure boasts a supercharged 2.5-litre four-cylinder with Intelligent Dual Clutch Control (one motor/two clutch design with lithium-ion battery) and 25 kW electric motor.

BMW 4-series configurator goes live

The configurator for the 2014 BMW 4-series is live at www.bmwusa.com. Potential buyers can check out the new coupe and flip between 12 colors, two engines and three main trim levels. We first saw the BMW 4-series concept in Detroit back in January and we took a deeper look in June.